Austin is consistently ranked as one of America's best places to live, but too many of our fellow Austinites die in traffic crashes each year. On average, an Austinite is killed in a crash every five days, and someone is seriously injured in a crash every 22 hours. Everyone we lose is someone's loved one, and each of these deaths and injuries is preventable. Vision Zero is our strategy for ending deaths and serious injuries on Austin roadways. Through a combination of safer street design, targeted law enforcement, evidence-based public policy, thoughtful public engagement, and participation from our community, we can ensure Austin's streets are safe for everyone who uses our city's diverse transportation options. The Austin Strategic Mobility Plan includes key actions, indicators, and targets intended to shape future Vision Zero initiatives.