This is a guiding concept used by artists who are commissioned to create works for the airport and does not have a strict definition. As each person living in our city has a different daily experience, each one of us will have a different impression of Austin’s innate character. The artist is asked to draw upon available resources (resident surveys, local publications, visitor guides, City data, and others), as well as the input of project advisors and stakeholders, to discover Austin’s nature and character.
The notion of integrating the unique character of Austin into the design and operations of the airport was codified in the final report of the New Austin Terminal Task Force, a committee created by City Council in 1994. In this report, several recommendations were made to ensure travelers would have a uniquely Austin experience while at the airport. The recommendations included the use of local concessions and retail, live performances by local musicians, integration of architectural details by local artisans, and permanent visual art that reflects regional issues and themes.